Better Grocer Branding

Written By C wong

Better Grocer is a health food store that’s based in Georgetown on the sunny island of Penang. For their branding, we distilled a bright and brilliant branding concept that utilises a range of colours to help the products and the food items stand out. There is also a strong focus on the use of typography in the creation of a brand voice – a youthful, energetic and gleeful tone that speaks to its young consumers in the heart of the city.

Project: Better Grocer Branding
Client: Zenxin Organic
Location: Georgetown, Malaysia
Type: Branding
Year: 2022

C wong
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